{"id":21233,"date":"2024-07-18T09:44:25","date_gmt":"2024-07-18T01:44:25","guid":{"rendered":"https:\/\/aif.amtbbs.org\/?p=21233"},"modified":"2024-07-18T09:44:25","modified_gmt":"2024-07-18T01:44:25","slug":"ceo%e6%9e%84%e5%bb%bagenai%e7%9a%84%e6%8c%87%e5%8d%97%ef%bc%9a%e6%bb%a1%e8%b6%b3%e5%ae%a2%e6%88%b7%e9%9c%80%e6%b1%82%e7%9a%84%e5%85%b3%e9%94%ae%e7%ad%96%e7%95%a5","status":"publish","type":"post","link":"https:\/\/aif.amtbbs.org\/index.php\/2024\/07\/18\/21233\/","title":{"rendered":"CEO\u6784\u5efaGenAI\u7684\u6307\u5357\uff1a\u6ee1\u8db3\u5ba2\u6237\u9700\u6c42\u7684\u5173\u952e\u7b56\u7565"},"content":{"rendered":"<div class=\"article-desc\">GenAI\u662f\u4e00\u9879\u6280\u672f\uff0c\u5b83\u8ba9\u4eba\u4eec\u53ef\u4ee5\u4e0e\u5927\u91cf\u6570\u636e\u5bf9\u8bdd\uff0c\u5e76\u4ece\u8fd9\u4e9b\u6570\u636e\u4e2d\u521b\u9020\u51fa\u65b0\u7684\u3001\u539f\u521b\u7684\u5185\u5bb9\uff0c\u5b83\u6709\u671b\u4ece\u76ee\u524d\u88ab\u51bb\u7ed3\u5728\u6570\u636e\u5e93\u3001CRM\u7b49\u7ed3\u6784\u5316\u6570\u636e\u7cfb\u7edf\u4e2d\u7684\u6570\u636e\u4e2d\u89e3\u9501\u5de8\u5927\u4ef7\u503c\uff0c\u6216\u8bb8\u6700\u91cd\u8981\u7684\u662f\uff0c\u4ece\u5305\u62ec\u6587\u6863\u548c\u7535\u5b50\u8868\u683c\u5728\u5185\u7684\u975e\u7ed3\u6784\u5316\u5f62\u5f0f\u7684\u6570\u636e\u4e2d\u89e3\u9501\u4ef7\u503c\u3002<\/div>\n<div id=\"postspictures\" class=\"article-content\">\n<div id=\"container\" class=\"container am-engine\" data-v-1d7a5742=\"\" data-element=\"root\">\n<p>GenAI\u662f\u4e00\u9879\u6280\u672f\uff0c\u5b83\u8ba9\u4eba\u4eec\u53ef\u4ee5\u4e0e\u5927\u91cf\u6570\u636e\u5bf9\u8bdd\uff0c\u5e76\u4ece\u8fd9\u4e9b\u6570\u636e\u4e2d\u521b\u9020\u51fa\u65b0\u7684\u3001\u539f\u521b\u7684\u5185\u5bb9\uff0c\u5b83\u6709\u671b\u4ece\u76ee\u524d\u88ab\u51bb\u7ed3\u5728\u6570\u636e\u5e93\u3001CRM\u7b49\u7ed3\u6784\u5316\u6570\u636e\u7cfb\u7edf\u4e2d\u7684\u6570\u636e\u4e2d\u89e3\u9501\u5de8\u5927\u4ef7\u503c\uff0c\u6216\u8bb8\u6700\u91cd\u8981\u7684\u662f\uff0c\u4ece\u5305\u62ec\u6587\u6863\u548c\u7535\u5b50\u8868\u683c\u5728\u5185\u7684\u975e\u7ed3\u6784\u5316\u5f62\u5f0f\u7684\u6570\u636e\u4e2d\u89e3\u9501\u4ef7\u503c\u3002<\/p>\n<p><img data-dominant-color=\"356086\" data-has-transparency=\"false\" style=\"--dominant-color: #356086;\" loading=\"lazy\" decoding=\"async\" class=\"not-transparent alignnone size-full wp-image-21235\" src=\"https:\/\/aiforumimage.oss-cn-shanghai.aliyuncs.com\/wp-content\/uploads\/2024\/07\/a59719a3749ad90815064923998dbd7a3fa36e-300x200-1.jpg\" width=\"300\" height=\"200\" alt=\"\" srcset=\"https:\/\/aiforumimage.oss-cn-shanghai.aliyuncs.com\/wp-content\/uploads\/2024\/07\/a59719a3749ad90815064923998dbd7a3fa36e-300x200-1.jpg 300w, https:\/\/aiforumimage.oss-cn-shanghai.aliyuncs.com\/wp-content\/uploads\/2024\/07\/a59719a3749ad90815064923998dbd7a3fa36e-300x200-1-150x100.jpg 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>\u5728\u5927\u7ea61440\u5e74\u53e4\u767b\u5821\u53d1\u660e\u6d3b\u5b57\u5370\u5237\u672f\u4e4b\u524d\uff0c\u6559\u4f1a\u63a7\u5236\u7740\u4fe1\u606f\uff0c\u5305\u62ec\u67cf\u62c9\u56fe\u3001\u82cf\u683c\u62c9\u5e95\u3001\u4fee\u6614\u5e95\u5fb7\u7b49\u4eba\u7684\u53e4\u5178\u8457\u4f5c\u3002\u53e4\u767b\u5821\u4e4b\u540e\u53d1\u751f\u4e86\u4ec0\u4e48\uff1f\u4fe1\u606f\u88ab\u91ca\u653e\u5230\u793e\u4f1a\u7684\u624b\u4e2d\uff0c\u63a8\u52a8\u4e86\u6587\u827a\u590d\u5174\u3001\u5b97\u6559\u6539\u9769\u3001\u542f\u8499\u8fd0\u52a8\u4ee5\u53ca\u57fa\u4e8e\u542f\u8499\u601d\u60f3\u7684\u7b2c\u4e00\u4e2a\u6c11\u65cf\u56fd\u5bb6\uff1a\u7f8e\u56fd\u5171\u548c\u56fd\u3002<\/p>\n<p>GenAI\u662f21\u4e16\u7eaa\u7684\u53e4\u767b\u5821\u5370\u5237\u673a\uff0c\u5b83\u5c06\u89e3\u9501\u4fe1\u606f\uff0c\u5e76\u521b\u9020\u51fa\u65b0\u7684\u548c\u539f\u521b\u7684\u6570\u636e\u3002<\/p>\n<p>\u4ee5\u6211\u7684\u65b9\u5f0f\uff0c\u6211\u521b\u9020\u4e86\u201cColony\u5b9a\u5f8b\u201d\uff1a\u6709\u4e86GenAI\uff0c\u4fe1\u606f\u7684\u4ef7\u503c\u6bcf\u5e74\u5c06\u7ffb\u4e00\u756a\uff0c\u8fd9\u79cd\u4ef7\u503c\u5c06\u4ee5\u4e24\u79cd\u65b9\u5f0f\u4f53\u73b0\uff1a1\uff09\u8bbf\u95ee\u5c06\u5927\u5927\u6269\u5c55 2\uff09\u65b0\u7684\u548c\u539f\u521b\u7684\u4fe1\u606f\u5c06\u88ab\u521b\u9020\u2014\u2014\u7528\u4e24\u4e2a\u8bcd\u6765\u8bf4\uff1a\u8bbf\u95ee\u548c\u521b\u9020\u3002<\/p>\n<h4>\u8fc4\u4eca\u4e3a\u6b62\u7684\u5b9e\u9645\u7ecf\u9a8c\u6559\u8bad<\/h4>\n<p>Forrester\u7684\u5ba2\u6237\u66fe\u5bf9\u6211\u8bf4\uff0c\u201c\u563fGeorge\uff0c\u6211\u559c\u6b22\u5386\u53f2\/\u54f2\u5b66\u8bfe\uff0c\u4f46\u4f60\u5b9e\u9645\u4e0a\u5982\u4f55\u7528GenAI\u6784\u5efa\u4e00\u4e9b\u4e1c\u897f\uff1f\u201d<\/p>\n<p>Forrester\u6709\u4e00\u5927\u5806\u6570\u636e\uff08\u6211\u4eec\u6709\u5f88\u591a\u7814\u7a76\uff09\u3002\u4e00\u5e74\u524d\uff0c\u6211\u4eec\u5f00\u59cb\u6784\u5efa\u4e00\u4e2aGenAI\u6a21\u578b\uff0c\u4f7f\u6211\u4eec\u7684\u5ba2\u6237\u80fd\u591f\u4e0e\u6211\u4eec\u7684\u7814\u7a76\u5bf9\u8bdd\uff0c\u6211\u4eec\u79f0\u4e4b\u4e3aIzola\uff0c\u5e76\u5728\u4e94\u6708\u5411\u6240\u6709Forrester Decisions\u5ba2\u6237\u63d0\u4f9b\u3002<\/p>\n<h4>\u4f5c\u4e3aCEO\uff0c\u6211\u4ece\u8fd9\u6b21\u7ecf\u9a8c\u4e2d\u5b66\u5230\u4e86\u4e94\u4e2a\u6559\u8bad\uff1a<\/h4>\n<p><strong>1. \u8fd9\u5c06\u662f\u4f60\u505a\u8fc7\u7684\u6700\u7b80\u5355\u7684\u4e8b\u60c5\uff0c\u4e5f\u662f\u4f60\u505a\u8fc7\u7684\u6700\u56f0\u96be\u7684\u4e8b\u60c5\u3002<\/strong>\u8ba9\u4f60\u7684\u6a21\u578b\u8fd0\u884c\u8d77\u6765\u4e0d\u4f1a\u82b1\u5f88\u957f\u65f6\u95f4\u2014\u2014\u6839\u636e\u4f60\u7684\u7a0b\u5e8f\u5458\u7684\u806a\u660e\u7a0b\u5ea6\u548c\u4f60\u73b0\u6709\u7684\u57fa\u7840\u8bbe\u65bd\uff08\u5982AWS\uff09\uff0c\u5927\u7ea6\u9700\u8981\u516d\u5230\u516b\u5468\uff0c\u4f46\u8fd9\u4e2a\u6a21\u578b\u4e0d\u4f1a\u53ef\u9760\uff0c\u5176\u8f93\u51fa\u51c6\u786e\u6027\u5c06\u572860%\u5de6\u53f3\u2014\u2014\u8fd9\u5bf9\u4f60\u7684\u5ba2\u6237\u6216\u7528\u6237\u6765\u8bf4\u662f\u4e0d\u591f\u7684\uff0c\u8fbe\u523080%\u6216\u66f4\u9ad8\u7684\u51c6\u786e\u6027\u5f88\u96be\uff0c\u8981\u82b1\u516d\u5230\u516b\u4e2a\u6708\u7684\u65f6\u95f4\u548c\u5927\u91cf\u7684\u6d4b\u8bd5\u548c\u5de5\u4f5c\u624d\u80fd\u8fbe\u5230\u8fd9\u4e00\u70b9\u3002\u5728\u6b64\u8fc7\u7a0b\u4e2d\uff0c\u6211\u4eec\u7ecf\u5386\u4e86\u56db\u4e2a\u57fa\u7840\u6a21\u578b\uff0c\u4eceBard\u5f00\u59cb\uff0c\u7136\u540e\u662fLlama\uff0c\u518d\u5230Orca\uff0c\u6700\u540e\u662fMistral\uff0c\u6240\u4ee5\u4e0d\u8981\u88ab\u65e9\u671f\u7684\u6210\u529f\u6240\u8ff7\u60d1\u2014\u2014\u4f60\u8fd8\u6709\u5f88\u591a\u5de5\u4f5c\u8981\u505a\u3002<\/p>\n<p><strong>2. \u4f60\u65e0\u6cd5\u9884\u6d4b\u6700\u597d\u7684\u60f3\u6cd5\u4f1a\u6765\u81ea\u54ea\u91cc\u3002<\/strong>\u6211\u6709\u5ba2\u6237\u95ee\u6211\uff0c\u201c\u6211\u4eec\u60f3\u5efa\u7acb\u4e00\u4e2aGenAI\u5e73\u53f0\u2014\u2014\u5728\u54ea\u91cc\u53ef\u4ee5\u627e\u5230\u4e13\u5bb6\u6765\u505a\u8fd9\u4ef6\u4e8b\uff1f\u201d\u73b0\u5b9e\u662f\uff0c\u76ee\u524d\u6ca1\u6709\u73b0\u6210\u7684GenAI\u4e13\u5bb6\u56e2\u961f\u2014\u2014\u8fd9\u662f\u4e00\u4e2a\u5feb\u901f\u53d8\u5316\u7684\u65b0\u8ba1\u7b97\u673a\u79d1\u5b66\u9886\u57df\uff0c\u6240\u6709\u53c2\u4e0e\u8005\u90fd\u5728\u5373\u5174\u5b66\u4e60\u3002\u5728\u6211\u4eec\u7684\u6848\u4f8b\u4e2d\uff0c\u4e00\u4e2a\u6691\u671f\u5b9e\u4e60\u751f\u2014\u2014\u6765\u81eaBYU\u7684\u8ba1\u7b97\u673a\u79d1\u5b66\u672c\u79d1\u751f\u2014\u2014\u8ba9\u6211\u4eec\u7684\u7b2c\u4e00\u4e2a\u6a21\u578b\u4e0a\u7ebf\u4e86\uff0c\u7136\u540e\u6211\u4eec\u5c06\u4ed6\u7684\u5de5\u4f5c\u4e0eForrester\u5f00\u53d1\u56e2\u961f\u6784\u5efa\u7684\u539f\u578b\u7ed3\u5408\u8d77\u6765\uff0c\u4ed6\u4eec\u7684\u5408\u4f5c\u52a0\u5feb\u4e86\u6211\u4eec\u7684\u6a21\u578b\u8fdb\u7a0b\uff0c\u6211\u4eec\u5f00\u59cb\u5feb\u901f\u89e3\u51b3\u95ee\u9898\uff0c\u8fd9\u4e2a\u8fc7\u7a0b\u4e2d\u7684\u6559\u8bad\u662f\uff0c\u4f60\u7684GenAI\u7a81\u7834\u4e0d\u4f1a\u6765\u81ea\u9884\u671f\u7684\u5730\u65b9\u3002\u4f60\u5fc5\u987b\u6253\u5f00\u8bb8\u591a\u95e8\uff0c\u5e76\u8ba9\u8bb8\u591a\u4eba\u901a\u8fc7\u8fd9\u4e9b\u95e8\uff0c\u8ba9\u4e00\u5343\u6735\u82b1\u5f00\u3002<\/p>\n<p><strong>3. 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CEO\u5fc5\u987b\u63d0\u4f9b\u652f\u6301\u3002<\/strong>Forrester\u8d1f\u8d23\u8fd9\u4e2a\u9879\u76ee\u7684\u4eba\u8bf4\uff1a\u201c\u8ba9CEO\u53c2\u4e0e\u5176\u4e2d\u662f\u6211\u6700\u7ec8\u7684\u79d8\u5bc6\u6b66\u5668\u3002\u5f53\u6211\u9700\u8981\u66f4\u591a\u8d44\u91d1\uff0c\u6216\u8005\u9700\u8981\u5728\u65b0\u6280\u672f\u4e0a\u5192\u9669\uff0c\u6216\u8005\u7ec4\u7ec7\u5bf9\u6211\u4ea7\u751f\u6000\u7591\u65f6\uff0cCEO\u652f\u6301\u4e86\u6211\u3002\u201d\u8981\u5728GenAI\u65b9\u9762\u53d6\u5f97\u8fdb\u5c55\uff0c\u4f5c\u4e3aCEO\u7684\u4f60\u5fc5\u987b\u5177\u5907\u57fa\u672c\u7684\u5de5\u4f5c\u77e5\u8bc6\u3002\u4f60\u5fc5\u987b\u6210\u4e3a\u4e00\u4e2a\u201c\u53d7\u8fc7\u6559\u80b2\u7684\u4e1a\u4f59\u7231\u597d\u8005\u201d\uff0c\u5e76\u5efa\u7acbForrester\u6240\u8c13\u7684\u4eba\u5de5\u667a\u80fd\u5546\u6570\uff08AIQ\uff09\u3002\u5728\u4f60\u7684\u624b\u673a\u4e0a\u5b89\u88c5OpenAI ChatGPT\u5e94\u7528\u7a0b\u5e8f\u2014\u2014\u66f4\u597d\u7684\u662f\uff0c\u628a\u5b83\u88c5\u5728\u4f60\u5b69\u5b50\u7684\u624b\u673a\u4e0a\uff0c\u8ba9\u4ed6\u4eec\u6559\u4f60\u8fd9\u662f\u4ec0\u4e48\u3002<\/p>\n<p><strong>5. \u884c\u52a8\u8d77\u6765\u3002<\/strong>\u542cTaylor Swift\u7684\u97f3\u4e50\u6216\u770b\u5979\u7684\u7535\u5f71\u5f88\u6709\u8da3\uff0c\u4f46\u53bb\u53c2\u52a0\u5979\u7684\u6f14\u5531\u4f1a\u4f1a\u66f4\u6709\u8da3\u3002\u4e0d\u8981\u88ab\u56f4\u7ed5GenAI\u7684\u6d41\u884c\u8bcd\u548c\u79d1\u5e7b\u5e9f\u8bdd\u5413\u5012\uff0c\u4e5f\u4e0d\u8981\u8ba9\u5b83\u963b\u6b62\u4f60\u8fdb\u884c\u5f00\u53d1\u3002\u8bb0\u4f4f\uff0c\u8fd9\u53ea\u662f\u589e\u52a0\u4e86\u4e00\u4e9b\u6b65\u9aa4\u7684\u7f16\u7a0b\u2014\u2014\u662f\u4f18\u79c0\u8f6f\u4ef6\u5de5\u7a0b\u7684\u4e0b\u4e00\u4e2a\u9886\u57df\uff0c\u6240\u4ee5\u4e0d\u8981\u628a\u4e8b\u60c5\u590d\u6742\u5316\uff0c\u4e5f\u4e0d\u8981\u60f3\u5f97\u592a\u591a\u2014\u2014\u5411\u524d\u8fc8\u8fdb\u3002<\/p>\n<h4>GenAI\u7f29\u5c0f\u4f60\u4e0e\u5ba2\u6237\u4e4b\u95f4\u7684\u5dee\u8ddd<\/h4>\n<p>\u4e0e\u6240\u6709\u5f00\u53d1\u9879\u76ee\u4e00\u6837\uff0c\u6ca1\u6709\u6377\u5f84\u53ef\u8d70\uff0c\u524d\u65b9\u7684\u9053\u8def\u5145\u6ee1\u969c\u788d\u3002\u90a3\u4e48\uff0c\u4e3a\u4ec0\u4e48\u516c\u53f8\u5e94\u8be5\u6784\u5efaGenAI\u5e94\u7528\u7a0b\u5e8f\uff1f\u76ee\u7684\u662f\u4ec0\u4e48\uff1f\u7b80\u5355\u7684\u7b54\u6848\u662f\uff1a\u5ba2\u6237\u3002<\/p>\n<p>\u5728\u4f60\u7684\u516c\u53f8\u548c\u5ba2\u6237\u4e4b\u95f4\u6709\u8bb8\u591a\u969c\u788d\uff1a\u7cdf\u7cd5\u7684\u7f51\u7ad9\u3001\u53d7GDPR\u9650\u5236\u7684\u7535\u5b50\u90ae\u4ef6\u3001\u65e0\u6548\u7684\u5e7f\u544a\u3001\u8c37\u6b4c\u641c\u7d22\u3001\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u3001\u76ee\u5f55\u3001\u7ade\u4e89\u5bf9\u624b\u3002\u4f60\u7684\u5ba2\u6237\u8bd5\u56fe\u900f\u8fc7\u6240\u6709\u8fd9\u4e9b\u969c\u788d\u770b\u5230\u4f60\u2014\u2014\u4f46\u6700\u7ec8\u7684\u56fe\u50cf\u662f\u6a21\u7cca\u3001\u9ed1\u6697\u548c\u5931\u771f\u7684\u3002<\/p>\n<p>\u5982\u679c\u505a\u5f97\u597d\uff0cGenAI\u6709\u6f5c\u529b\u6253\u7834\u8fd9\u4e9b\u969c\u788d\uff0c\u4f7f\u5ba2\u6237\u80fd\u591f\u76f4\u63a5\u4e0e\u4f60\u7684\u516c\u53f8\u5bf9\u8bdd\uff0c\u800c\u65e0\u9700\u901a\u8fc7\u4e2d\u95f4\u4eba\u6216\u4e0d\u5fc5\u8981\u7684\u6b65\u9aa4\u3002\u4f60\u7684\u6a21\u578b\u5e94\u8be5\u80fd\u8ba9\u4f60\u66f4\u597d\u5730\u4e86\u89e3\u5ba2\u6237\u2014\u2014\u4ed6\u4eec\u662f\u8c01\uff0c\u4ed6\u4eec\u7684\u884c\u4e3a\u5982\u4f55\u53d8\u5316\uff0c\u4ee5\u53ca\u4ed6\u4eec\u771f\u6b63\u60f3\u8981\u7684\u662f\u4ec0\u4e48\u3002\u5728\u5ba2\u6237\u65f6\u4ee3\uff0c\u6ca1\u6709\u6bd4\u8fd9\u66f4\u91cd\u8981\u7684\u4efb\u52a1\u4e86\u3002<\/p>\n<\/div>\n<\/div>\n<div 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